Busy week again this week. All good though. Here’s a nice round-up via Red Herring of some of the marketing activity Nintendo implemented that no doubt helped to make the Wii such a success in the US (talked about at MI6 07).
For me, the fact that my father-in-law-to-be has bought a Wii after playing mine at Christmas and now has not one but four Wiimotes so that the whole family can play tennis on his plasma is a sure sign of its success.
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Always been a big fan of UNIQLO and am loving the look of its latest T Shirt store recently launched in Japan. Now that’s what the future should look like when it comes to retail spaces and packaging . . .
Via the Best blog, which been put on the backburner of late after Nicky’s new baby and a move to Brighton. Hope the famly is well!
Posted in trends, love | 2 Comments »
The May trends briefing from trendwatching.com is well worth a careful read. Contains some great examples of where transparency is doing good, bad and very bad things for brands.
Especially after I said this - Your client has to be ready to be transparent to engage in social media - last week.
Enjoy.
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So, the “Oscars of the Internet” are announced and I’m incredibly pleased that Bite client Zopa won. Well done everyone involved, obviously including the nice people at Poke.
Posted in technology, events | No Comments »
