If there was one thing that might have benefitted from a bit of collaboration/UGC it was the design process for the London 2012 logo. What if they’d stuck out an open brief, allowed agencies and individuals to enter and got the nation to vote for their favourite? It looks much better animated but as a static thing, not so sure. It reminds me of those stickers you got free in cereals in the early 90s . . .
Here’s the petition. Help us help ourselves.
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