Nice one Jamie

A bit of a rugby theme today. . . blesstheboot.com – Great idea, slightly ropey looking but executed pretty quickly. Will certainly be doing the rounds today and has already got some good hits. It should have been 02, or a sports brand, or in fact any brand that wanted to hijack the buzz ahead of the match tomorrow. No obvious brand behind it but a quick WhoIs search reveals it to be a Jamie Vickery in London. Anyone know him?

UPDATE: if it’s Adidas then I didn’t even notice first time round – only when looking closely.

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middledigit.net uses a heavily customised version of this theme by Matt Lambert