Digital ads on the London Underground
| November 19th, 2007Can’t wait until these things are connected live to the web, which I don’t think they are already - BUT THEY SHOULD BE. Much fun and interaction to be had. Especially if you go down the same lines of the laser grafitti - about which I blogged earlier. Also - maybe that would mean that brands could do up to the second relevant advertising. Bring it on.
[Via]
Hi Jonathan, I contacted CBS Outdoor about this direct as it is done via crosstrack projection. And wanted more details about it, but alas no response! You will have to be my eyes in the underground as my London visit are so sparadic! Giles