Social Media Conspiracy Theory #1

People just want to be recognised online – using any means necessary to get links, followers, respect, love, admiration, fame etc.

Brands just want to sell people stuff online – using any means necessary to get people talking about their stuff and selling more of it.

People and brands do a merry jig with each other working out how they can use each other to get what they want.

People exchange a little bit of their soul in exchange for the opportunity to get a little bit more of whatever they are looking for to make them feel all nice inside.

So brands just need to work out the best exchange rate.

I think I should go to bed now . . .

PS – I’m not saying this applies to everything, is fact and should be taken as any kind of I believe this to be 100% true statement. It’s just a thought.

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