Category Archives: marketing
It’s a wonderful internet
I like this. Nice piece of social commentary. Well executed and a nice throwback to those pop-up books I read as a kid. Plus there’s some very strange bonus sounds if you poke around a bit. The internet is indeed a wonderful thing.
[via Tom (who needs to get a website/blog!)]
Also posted in interesting, love 3 Comments
The Ladders Experiment
This popped up on my Twitter stream recently – an ‘experiment’ in which $100,000 is put on display in public in the US and the resulting action is captured by a collection of hidden cameras and microphones. In a nutshell, some people just point and stare and others take more extreme action and try and [...]
Also posted in advertising, love, social objects 4 Comments
Cringey Microsoft marketing moment
This is unbelievable. So, so cringey – I keep thinking it’s an ironic viral thing. There is so much wrong with this video. “Ease, accessibility and fashion” ? Sorry guys but there’s talking about it and then there’s actually doing it. Trying way too hard.
[via Ars Technica which quite rightly asks if Microsoft [...]
Also posted in social objects, thoughts, viral 1 Comment
Social Objects by Mr Social Object
Nice interview by Shel Israel with Hugh Macleod about social objects, social markers, social marketers, social marketing and other interesting stuff. Some old stuff covered but still really nice to see Hugh talking about it himself. (Hugh, you rock BTW)
No embed (boo!), click through to watch at Fast Company.
Also posted in social objects, web2 Leave a comment
Qik – live video stunt
Right now (and I mean as I type) there are some guys in Norway spraying the Qik logo on a wall and broadcasting it via a mobile phone using Qik. People are watching as they “talk” to the Norwegian police and generally have a laugh doing something very cool using mobile technology. They’re also using [...]
Also posted in future, love, mobile 6 Comments
Missed opportunity for Marmite campaign?
Marmite has just launched a Facebook group. Now it’s (nearly) always good to see brands getting stuck into things like Facebook and it’s even better to see it done really well – but today I was left a little bit disappointed.
You see, surely a better thing to have done would have been to have [...]
Also posted in hate, love, social media, thoughts 1 Comment
Nintendo talks about making the Wii such a success
Busy week again this week. All good though. Here’s a nice round-up via Red Herring of some of the marketing activity Nintendo implemented that no doubt helped to make the Wii such a success in the US (talked about at MI6 07).
For me, the fact that my father-in-law-to-be has bought a Wii after playing mine [...]
Also posted in technology Leave a comment
TV on the Wii
Been enjoying the sun this weekend? I have. And also the latest personal technology breakthrough – TV on the Wii. Been checking out TV Links recently and on Friday I discovered the amazing combination of TV Links + Wii.
Having updated the Intenet Channel, I pointed my Wii browser towards TV Links and hey presto, [...]
Also posted in love, technology 1 Comment
Information Revolution? Or just another campaign.
Ask is getting lot of stick for this. If we all joined the “revolution” then wouldn’t all online information just go through another company?
Also – think some of the copy is very dodgy on the site itself (smells a bit of “tracked changes”) and annoyed me that when I remembered the URL having seen [...]
Also posted in hate, pr, technology 3 Comments
Bush shoe throwing hijacks